Hyundai Honoured for Excellent Reliability
• Consumer survey places Hyundai among top five
• Asian brands underline their leading position in customer satisfaction
Rüsselsheim, January 19, 2006 – Hyundai was ranked among the top 5 automobile brands in a consumer satisfaction survey conducted in five European markets by the renowned Belgian magazine “Test-Achats” in January.
When asked for their opinion on the reliability of their vehicle 17,000 consumers in Belgium, France, Italy, Portugal, and Spain positioned Hyundai above other renowned brands, in particular those from Europe. In Belgium consumers were
also asked to comment on the service they receive from their dealerships. Here, Hyundai even came in first, confirming the notion that the brand offers far more to its customers than just the product.
Ike Oh, President of Hyundai Motor Europe, views the honours as a direct result of the ongoing quality offensive: “We are happy to see customers recognizing our efforts to become one of the best brands in Europe. Everyone in the Hyundai organization has worked very hard in the past years to improve the level of quality that we want our brand to stand for. Encouraged by consumer recognition, like in this test, we will continue to deliver on our promise.”
Hyundai Motor Europe GmbH (HME) was established in 2000. Located in Rüsselsheim, Germany, it coordinates all marketing, sales and aftersales activities in all of Hyundai’s 26 European markets. It employs nearly 200 people of various nationalities. Hyundai is the third largest Asian automobile brand in Europe, with an annual European sales volume of approximately 350,000 vehicles. More information on Hyundai Motor Europe is available in the internet at http://www.hyundai-motor-europe.com.
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